Increased traffic to your site is always a great thing but sometimes finding the source is a little more challenging! After noticing an increase in sales of our best selling "because work" wine glass, I dove into the analytics to see what I could find. I was totally surprised to see a new traffic source listed - BuzzFeed.com!
After this discovery I went to BuzzFeed to uncover the source of this traffic and was excited to find they had featured our "because work" wine glass in a top gifts for your co-workers article. This $10 wine glass is flying off the shelves and I couldn't be happier about it.
This feature has also been an exercise in handling increased sales, inventory management and lots of late night packing. I've learned so much from this experience and am so grateful to the editors at BuzzFeed for picking one of my products to feature!
I'm so thankful for each and every one of you that support this small business and make it possible for me to keep doing what I love!